Monday, October 22, 2012

The Death of a Salesman/The Resurrection of a Messenger

                                                                            
The following is an essay over my thoughts of Christian Evangelism. The first of many in a complete series titled "I Know Something You Should Know"...


                        Essay #1


The key to evangelism is, simply put - first experience Salvation and then share that experience.  To be rescued from death and given life so that the world may come to know the One who gives life.  Yet, if you do not know the Gospel nor have received Salvation that is given to you by Christ, then you have no business or purpose in evangelizing.  Even if you do believe the Gospel to be true, you do not really believe it to be Truth.  Only those who have tasted of the Glory of God can truly know it to be true.  Furthermore - to have “tasted” is to partake, and you can only partake through faith in Christ for none comes to the Father but through Christ.  Yet speaking apologetically, to partake in the experiencing of God you must have faith not only that He exists, but that He is who He says He is and is trustworthy.  Additionally, you cannot know if He is trustworthy unless you trust Him enough to find out.  Thus, only those who have faith in Christ can be certain of the truthfulness of the Gospel.  All other thought is that of a salesman, and we are not salesmen.  We are not in the business of sales, nor are we in any kind of business at all.  We are fishermen and we are messengers.  This is a very important aspect that is often overlooked, and not without a cost.  If we look at evangelism as a business of sales, we will inevitably look for new ways to present the product, and over time, look for new improvements to the product, for our mind is set on making a sale, not sharing truth. 
                If we are truly messengers, then tampering with the message changes everything.  No longer is it what the message originally said, but now it even has a new sender.  If we begin to give a message we ourselves fabricated(even if the theme is the same) it is now not the gospel, only a shadow of it.  And no longer are people being saved by Truth, but are now mislead to thinking salvation is what you say it is.  In this case we can honestly presume that we did not believe The Author and Finisher of our faith is a good author at all, and that we, his new editors, needed to make some adjustments to improve the message.  With the analogy of being fishermen, we can see this same concept applied - if we adjust our bait we will catch a different fish altogether.
                Secondly, when it comes to evangelism, it is most important to obtain the heart of God.  This means feeling what He feels, willing what He wills.  If we cannot attempt to begin to think as He thinks than we cannot truly understand the most important commandments - to love God with all that we are, and to love all others as ourselves.  Let me explain further, if you evangelize for the sake of completing a duty in which we are all called, you have not begun to even comprehend the reason you obey any commandments.  We do not love because we are told to love; we love because we are loved. (1John 4;19)  To evangelize is to share the love which you are loved by, not speak the gospel to complete a requirement.  If we operate only in “duty” we will treat God as a “duty” as well, not as our King but our boss, not as our Savior but as a tyrant.  To be sure that we do not fall into the routine of doing things for the sake of themselves but for the sake of truth and love, we must continually look to Christ.  For in Him is the river of living water.  If we desire to feel what He feels, and to will what He wills, we need only ask and seek.  Yet, even this desire can also be taken to the very opposite spectrum and fool us with our own zealousness to see salvation come to the lost.  This, of course, is dangerous; it is a zealous salesman who believes the product to be a means to all ends, and the answer to life.  The Gospel is the answer to life; that is not the problem.  Zealousness is not the problem either; the problem lies in the salesman, who should be a messenger.  A question should then be raised, at what cost are we willing to convert lost souls?
                This is why salesmanship is so dangerous in evangelism.  A salesman is not concerned in delivering the truth of the product, but that the product is purchased.  He is not thinking beyond the sale into application of the product, but only the sale itself.  We must not allow ourselves to think of the sale alone, (or even the sale at all) we must focus on the product, the message.  Our focus on the Message will inevitably pour out in our presentation of the Gospel.  If our focus is on the Cross we will find beauty only in it, and not the sale.   If the Cross of Christ is truly beautiful to us, than to tamper with it would be a grave injustice to the receiver.  We would not be sharing a powerful work of art but a sloppy sketch of our own design, even if we believe the sketch to be more affordable that the painting of the Gospel itself.  We have a responsibility to share what Christ has done - not our smeared, pencil scratched version of it.  Truly we have come to a contradiction if this becomes somewhat of a difficulty.  For only those who have seen the Cross transform their life believe that the Cross of a battered, cursed, mocked Christ is beautiful.  For it is not the Cross itself that is our message but the relief that comes from the One who was hung on it; not to die, but to be raised and live eternally.  I speak of the Cross this way because it is our inevitable fate as Christians.  Not a physical cross, but to care that our own Salvation given to us is beautiful and bloody at the very same time.  This is why I believe we sometimes fall so far from sharing the true Gospel to unbelievers.  I believe that we can be ashamed at the brutality of sin and thus ashamed of the price that had to be paid for it.  No salesman could sell a thing like a cross -but a messenger doesn’t have to.  He only needs to give the message, the dirty, harsh, bloody, beautiful, transcendent, transforming message of the Cross of Christ.  The plight of a salesman who looks to sell something like the true Cross is to rely heavily on fear; to persuade only on the concept that one should accept forgiveness lest the outcome be eternal damnation.  Not for the sake of salvation from ourselves and death, or for the love of God, or the restoration of man, or the joy of the will of God, or the inspiration of a King who wants to adopt street peasants, but only for the far off comfort of a peaceful afterlife where God has no part but only to watch us divulge our desires to be with loved ones from the past in a heavenly place designed by our own imaginations.  It sounds harsh, but here, in fear, we find our first experience in what is now known in the Christian community as “fire insurance”, which can only be sold by an insurance agent - a salesman.  But we know, as believers, that perfect love casts out all fear (1 John 4;18), and that if we wish people to truly understand the Cross, we must also speak of the reason for the Cross, not just the outcome of its non-acceptance.  [Now, for those whom are nervous of seeker friendly messages as I am, it should be understood that hell should, in every case of evangelism, not be void of mention (or even expanded upon).  But we covered the dangers of altering the content of the Gospel previously.] 
                To evangelize with the sole technique of fear, is to become the most dangerous of Christian evangelist.  For if we use the analogy of being fishermen we know that one cannot scare the fish into the boat, but only scare them away from the boat, into much darker water.  In the extreme case we can show that fear of damnation can lead into pluralism or universalism (the assumption of truth in all religions and beliefs), or the broader version of the two - agnosticism.  The reason for this is simple; for those whom find security to be their most prominent motivator will find that they are afraid of the risk of being wrong; they fear getting it wrong by choosing a particular view point.  For if they choose the belief that ends up not being true they will find themselves in a most unsavory place.  Thus, the option of not choosing holds hope for them for their greatest fear is choosing wrong.  The problem, of course, with this is the fear of being wrong now elects you as opting out of any devotion to anything particular…making you wrong by default, (by not putting in your wager, you have opted out of participating, and thus opted out of choosing truth)  an unfortunate circumstance for someone because they were scared into it - which is now blood on our evangelistic hands.
                It is my understanding, that when it comes to evangelizing, most of us, have an easy time explaining the “What” and “How” of the Gospel.  Meaning, we tend to rely so much on what the Gospel saves us from and how the Gospel saves us from it, yet give no in depth explanation as to why.  Aside from eternal damnation and the acceptance of the Savior from this eternal damnation, the question should be raised as to why even save us?  What’s the point of heaven if we tend not care about why we’re there in the first place?  And the “How Christ saves us”, albeit important, does not quite testify to the magnificent reason of “Why”?  See, to ask why the Gospel even exists is not solely found in the fact of heaven or hell, but in the fact of Love.  Our greatest challenge as Christians in not to convince unbelievers that hell is a bad destination or that heaven is a good one, but to share the fact that even before they considered heaven or hell, God loved them(even we were sinners (Romans 5;8)).  It has been my experience that most people find it hard to believe that Christ died on the Cross, much less died on the cross for them.  See, the challenge is not in selling them heaven, but telling them they are actually loved in spite of their wretchedness, and that heaven is, in fact, a gift - a truth most have a huge problem with.  The reason “why” Christ died and rose again for our atonement is the root to “how” and “what”. 
                We as Christian Evangelists must not make the mistake of being salesman.  We were born and raised to think as the “world” does, and the “world” thinks business.  We think of Love.  It’s hard to sell something that has been freely given out of Love.  So I speak of an old simple truth that is most applicable to this topic of Christian Evangelism.  “Caring is sharing”, so if you care, then share. 


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